Digital Marketing Specialist
Company: Skutchi
Location: Myrtle Beach
Posted on: June 24, 2022
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Job Description:
SKUTCHI Designs Inc., is a commercial office furniture
manufacturer located in Myrtle Beach, SC. We are a Business to
Business (B2B) company looking for an experienced Digital Marketing
Specialist to help build our image brand, promote our product
lines, and increase sales opportunities across various digital
channels. SKUTCHI Designs Inc. contracts with Fortune 500
companies, state & federal government agencies, healthcare
facilities, as well as colleges & universities across the United
States.The position of Digital Marketing Specialist will need a
broad range of talents to contribute to the exponential growth of
our company's online brand. The right candidate will have a proven
track record of developing, implementing, and measuring the results
of marketing engagement strategies on social media, email, blog,
and other channels. Plan and produce digital video content for
website and social media platforms which are stylish, brand
consistent, and well produced to support increased sales, brand
awareness & improves overall brand equity. Also, be able to
demonstrate the ability to obtain product reviews and post-sale
engagement from our clients-including online reputation management.
An absolute impeccable command of the rules and styles of writing
ad copy/articles is a must. Working knowledge of the WordPress
Platform, Zoho CRM (a Plus), Adobe, Microsoft Office, and
FB/Insta/YouTube ad platforms is preferred.You will work on:
Becoming proficient with our existing product lines and office
interior design services Developing industry and business specific
landing pages (WordPress) based on KPIs using current SEO practices
Creating social media campaigns and measuring their success in both
traffic and conversions to our website Revamping expanding, and
branding our presence on YouTube and other video-driven platforms
Creating automated systems for soliciting positive reviews for both
our products and company Conceiving, producing, and implementing
digital video content to be used on various online channels
Composing and scheduling blog articles, email campaigns, and other
write-up pieces appropriate to our company's brand and industry
Collaborating with Ownership and Marketing Director in implementing
new and creative digital marketing endeavors Requirements 3+ years
experience in B2B digital marketing Bachelor's degree or equivalent
experience Ability to write professional ad copy and strong command
of the English language 2+ years experience with Adobe video
software, WordPress (+WooCommerce) 2+ years experience with
Facebook/Instagram/YouTube advertising platforms Google Analytics
proficient Experience with CRM applications and strong process
management skills Ambitious self-starter with an enthusiastic and
professional work ethic Great ideas on outreach initiatives or
creative ways to improve our process - you're never content with
the status quo Excellent presentation, communication, and listening
skills Enthusiastic passion for all things digital marketing
Ability to work in a collaborative work environment
Keywords: Skutchi, Wilmington , Digital Marketing Specialist, Advertising , Myrtle Beach, North Carolina
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